# Copywriting Templates
Copywriting templates (or just "Writing templates") are a great way to speed up your existing workflows for writing things like persuasive ad copy, headlines, emails and more.
Mavis AI offers 100+ ready-to-use templates, or you can create your own custom templates tailored to your unique use cases.
### Using Writing Templates
Using a writing template is simple and straightforward. Simply choose the template you want, and fill out the fields before hitting the "Generate" button.
The copy will typically be generated almost instantly. From here, you can bookmark, copy or transpose your outputs onto the rich text editor on the right:
### How To Create A Custom Writing Template
Your use case is not covered by any of the 100+ templates? No problem, you can create your own custom template! Here's how:
#### Step 1: Go to Writing Templates > Create new template
#### Step 2: Customize your template
As you customize your template, adding your own custom prompt, fields and placeholders, you can see exactly what your template UI will look like underneath (in the "Template Preview" section).
The same fields (tone of voice, language and number of variations) you see in other templates can also be used in our own custom template.
The **"URL Input"** field is an interesting one! By enabling it, you will have an additional field where you can enter a URL and have Mavis AI scrape that URL's page and use its contents in the prompt itself.
A perfect example of a template that uses this field is the "Twitter Threads From URL" template:
Any URL added to the **"URL Input"** field will be scraped by Mavis AI and its contents will be used in the prompt itself. So for example, you might create a custom "News summarizer" template that looks something like this:
> \[URLCONTENT]
>
> \--
>
> The text above is from a news article. I want you to summarize it in just one paragraph.
With \[URLCONTENT] being replaced by the actual text from the article that was scraped.
#### Step 3: Save and use your new template
{% hint style="info" %}
Custom templates created by yourself or your team can be found under the **"Community templates"** tab.
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{% endhint %}